THE MEMBERS OF THE EFFECT—TREV LUKATHER [GUITAR, PRODUCER], NIC COLLINS [DRUMS], STEVE MAGGIORA [KEYS], AND EMMETT STANG [LEAD VOCALS]—FOUND EACH OTHER AT THE PERFECT MOMENT. BEYOND SERENDIPITY, SIMILAR EXPERIENCES CEMENTED AN INSTANT BOND BETWEEN THESE MUSICIANS. EACH MEMBER HAD LOGGED MILES ON THE ROAD AND COUNTLESS HOURS IN THE STUDIO ON HIS OWN. TREV SHINED AS A SOLO ARTIST AND PRODUCER AND WRITER FOR THE LIKES OF HALESTORM AND DOROTHY, NIC HELD DOWN THE DRUMS ON TOUR ALONGSIDE PHIL COLLINS, GENESIS, AND MIKE + THE MECHANICS, STEVE CRISSCROSSED THE GLOBE IN TOTO, AND EMMETT EXPLODED WITH CONSISTENT VIRAL SUCCESS. TAKING THE CONNECTION ONE STEP FURTHER, TREV AND NIC EACH GREW UP AS THE SONS OF ROCK ICONS—STEVE LUKATHER OF TOTO AND PHIL COLLINS, RESPECTIVELY. THEY FORGED A FRIENDSHIP IN 2023 AND DECIDED TO WRITE AND RECORD TOGETHER, WELCOMING STEVE AND EMMETT TO THE FOLD SHORTLY AFTER. THE MUSICIANS CONGREGATED AT TREV’S HOME STUDIO IN LOS ANGELES FOR “BAND CAMP” AND IMMEDIATELY GELLED, RALLYING AROUND A SIGNATURE SOUND INFUSING STADIUM ROCK ENERGY AND SPIRIT WITH POP PALATABILITY. NOW, THEY COME TOGETHER AS THE EFFECT, INTRODUCING THEIR VISION WITH THE SINGLE “UNWANTED” AND MORE TO COME.